back to article Thanks a lot, Google, for snatching .dev for yourself. It's not like the rest of us wanted it

The internet is gradually gaining a whole lot of new top-level domain names, from the useful (.app, .dev) to the more whimsical (.ninja, .lol), thanks to ICANN's dot-word gold rush. Most of these dot-words are available to world + dog to register fresh domains, such as However, some owners are keeping …

  1. Corin

    I'm guessing that even if they get .dev they wouldn't host Google Code anywhere near it.. so.. why would they want it?

  2. bigtimehustler

    Well, no harm in trying. They won't succeed anyway, sure they want to keep it for all google stuff in development, but so will loads of others with counter claims, so it will go nowhere.

    1. John Brown (no body) Silver badge

      And as we all know, apart from their core search, pretty much every service Google offer is in perpetual beta anyway and liable to be terminated at any time.

    2. big_D Silver badge

      They succeeded a couple of weeks ago. They outbid everybody else.

      This is an after-the-fact commentary piece.

  3. Notas Badoff


    Paired with the almost simultaneous news that Google is giving up on Google Code in deference to the success of other organizations in that 'development' space, like GitHub, Goggle seems schizoid at best. They are showing all the mentally palsied symptoms of a company too big to be rational.

    If they would partner with GitHub and SourceForge to foster the open development arena under the .dev domain they would come out heroes. But keeping it for themselves only? Sounds like "locked supply closet" type company stupidity.

  4. Graham Marsden
    Thumb Down

    What about...

    ... .scam .ripoff .cashingin and, of course, .icannsmegabonusplan

  5. Anonymous Coward
    Anonymous Coward

    Presumably they expect that buying .dev would give them veto rights over names such as

    .developer , .development , ,java-developer , .urban-development , etc

    1. Anonymous Coward
      Anonymous Coward

      How about...

      .developers.developers.developers? Is it still available? NO! Damn (throw chairs).

  6. Oninoshiko

    In a word


    at least it should be.

    1. CanadianMacFan

      Re: In a word

      Wouldn't that be .denied?

  7. War President


    This is utterly ridiculous, but everyone already knows that. While I can see some value in a private TLD, it should be required that such restricted TLDs must not be a generic word or general use abbreviation, as it goes against the public interest. I would reluctantly support restricted TLDs that use a company's registered name (.google).

    1. jonathanb Silver badge

      Re: ScrewYou.IGotMine

      What benefit does .google offer over

  8. twelvebore
  9. Anonymous Coward
    Anonymous Coward

    I want .dot all for myself. I will set up a mail server and name it dot... or dotty. My email address will be until I can buy .ellipsis

    Thank you for your cooperation.

    1. J.G.Harston Silver badge

      Have an exhalt! Cheered me up.

    2. A Non e-mouse Silver badge

      Someone's beaten you to the punch:

      1. Anonymous Coward
        Anonymous Coward


        live with that

  10. Mage Silver badge

    If you run a DNS box, boycott the new TLDs. They are an evil money grab.

  11. Anonymous Coward
    Anonymous Coward

    People no longer use domain names for Web browsing

    They type what they want into a search engine and don't give a shit about domain names

    1. John Brown (no body) Silver badge

      Re: People no longer use domain names for Web browsing

      My wife was looking for something the other day and was complaining that she couldn't see any useful results on the first 5 or so Google results pages. So I told her to try another one such as Yahoo or Bing. So she typed Yahoo into Google to find Yahoo :-)

      I was terrified she might cause a singularity!

  12. This post has been deleted by its author

  13. demaniak


    "Don't be evil" huh.


  14. Destroy All Monsters Silver badge

    The mission of this gTLD, .dev, is to provide a dedicated domain space in which Google can enact second-level domains specific to its projects in development.

    Contents of .dev, circa 2020:

    1. Anonymous Coward
      Anonymous Coward

      Why not...

      .. Google+ seems to be going nowhere.

  15. Paul Hovnanian Silver badge

    Let me take this opportunity to register a protest on behalf of deviants everywhere.

  16. H.Winter


    Sucks that Google would take ownership of what seems to be such a useful gTLD

    On a sidenote, I dunno how long .wang domains have been around for but they make for the best gTLD worldplay.

  17. j7n

    A problem with these domains is the they don't look like internet addresses at all without an unambiguous context (until you add http mail or forward slashes). I wouldn't register a name like that for free. looks like a file name and - some kind of new #leet @speek or a typo instead of a hostname.

  18. Platypus

    Google's all about network neutrality when it comes to routing, but I guess not when it comes to names. "You must share but I must own" is a pretty crappy attitude.

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