I think Amazon's purpose as a company is to continue to lose vast quantities of money (which it has successfully done for a decade) until it's forced every other company out of business and is the last man standing.
Sometimes Amazon's entire purpose as a company seems to be to act as a deflationary force on the economy, and this is especially apparent in its cloud services. As is traditional with the cloud computing market, Amazon has taken a look at Google's just-announced flash-backed persistent disks, then dipped its chip-encrusted …
Wednesday 18th June 2014 08:33 GMT Anonymous Coward
Deflation is great
As a prudent saver who has been shafted by the inflationista's irrepresible urge for credit expansion and debt fuelled idiocy, bring on the deflation please. Funnily enough I like it when stuff gets cheaper - including houses (unlike the house price rise cheerleaders in the mainstream media). Thanks to zirp, fundling for lending, QE I've become even more frugal then ever. Not probably the intention of the powers that be who want me to spend, spend spend - but I'm not playing their game and I'm not bailing them out.
Bcause until interest rates reflect the true cost of capital, I'll be the worlds worst consumer.