Pay !
Ha ha.
Google appears to be readying YouTube for a music subscription service, after intriguing references were spotted in the app by the Android Police blog. It posted a series of strings detailed in the 5.3 version of the YouTube app, which tantalisingly mentions a number of juicy terms, including "Music Pass", "Offline playback …
To be fair, with the exception of VEVO, most of the other music videos are from 'fans' with the obligatory 'I DO NOT OWN THIS. COPYRIGHT BELONGS TO X' admission-of-guilt written somewhere near the video.
I suspect it's an opt-in for users like VEVO---or something like that.
BOOM, because, I like b-bombs.
If the price was reasonable and IF it really did mean no ads (unlike a certain subscription TV service...).
(yes it would be nice if the original artists got a cut, but that's probably not going to happen. They did sign their rights away when they sold out to The Man. Maybe the next generation will sell directly to their fans and cut out the leeches.)
"We’re always working on new and better ways for people to enjoy YouTube content across all screens, and on giving partners more opportunities to reach their fans."
AKA Punters, get yer teets out, you're gonna get milked.
Oi, whilst we're at it, can El Reg get rid of those MS Dynamics ads...they are bloody annoying.
Google already have a for-pay streaming music service, Music All Google Play Access. Why would they set up exactly the same thing plus video they already have? If they're doing it (and if they're expecting users to pay twice) then they're dooming this to failure.
BUT if they set it up so they're the same subscription, the sound is loaded from Access Play All Music Google into Youtube, and the two are tied in (probably tying into Google+ somewhere as well) then it might be a bit more reasonable for the average user, get more buy-in to G+, and earn Not Duplicating Every Gosh-darned Thing points into the mix.
I dumped my Spotify sub when I got a Lumia (cue Windows Phone is Crap rants). I found as product as good, with less hassle as I only use it on my phone anyway.
Paying for YouTube kind of defeats the purpose. Also if you don't want to see adverts install AdBlock+. I've not seen an anvert using YouTube in years.
I fail to understand the credulous surety with which people seem to assume that a string being present in some binary indicates forthcoming corporate policy. I can guarantee that anyone trying to discern my corporate strategy by digging strings out of our binaries is going to be comprehensively misled at best!