I wonder what happens to the non-Windows Phone parts of Nokia - their lower end phones? Admittedly WP is increasingly moving into the low end, but it still can't replace a £20 phone yet, plus some prefer the traditional phones with long battery life and physical keypads.
I hope Nokia's own online store (which still serves the massive Symbian and S40 userbase) won't be dismantled quite yet...
Will the Nokia branding remain? I hope so - MS would be foolish to drop it.
It will also be interesting to see if Nokia's software (Maps etc) which have been added to the Lumia phones will be made part of the standard WP package, and offered to other manufacturers.
"It's certainly not an easy problem to solve when the two other ecosystem players are so dominant."
There's only one dominant smartphone platform that I'm aware of (there used to be two, but Nokia ditched Symbian a couple of years ago). What's the other one? One dominant with nearly 80% share, and then two or three minor ones. Seriously - I find it funny that Apple always gets counted as "dominant" at 15%, and the line is conveniently always drawn below Apple. Consider that WP's share is comparable to Mac OS's 6% share on PCs, yet people still count Mac OS as one of the two "dominant" platforms. Talking of goalpost moving:
"Surface has flopped."
One million sales is a runaway success for Apple, but several million is a flop for MS? Sorry - whatever you think of the Surface, it isn't a flop. It isn't a runaway success either (just as Apple's releases aren't). Yet more goalpost-moving to favour Apple every time. I don't care about the Surface, but let's not twist the facts inconsistently to suit an agenda.
Unless it's okay for me to go around calling the iphone a flop based on its early sales.
Still, I suppose we should be glad the author isn't labelleling the 100 million selling Windows 8 a flop, as some claimed it was...
X Box is also another example of a good selling product, so it isn't just Windows and Office.