back to article Google+ exec declares Facebook 'social network of the past'

If you're looking for disingenuous quotation of the week then Vulture Central wouldn't blame you for looking no further than Google+ boss Bradley Horowitz. The exec not only described Facebook as the "social network of the past" but also labelled Mark Zuckerberg's ad strategy as "intrusive". He went on, while talking at a …


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  1. Flawless101


    I signed up for a GMail account and was automatically added to Google+, I know they are basically all linked these days but it wasn't explicit in saying that I would be part of Google+ and that people could easily find me on it. It makes me wonder how many of those millions are throw away email accounts, or people who have no idea that they are signed up, and how much activity were people going to disable it.

    1. Atonnis

      Re: Google+

      Include mine in that pile. I signed up purely for Chrome's sake and I never use Google+

      It's weird. I know it's there and it probably has all sorts of functionality, but it's just not worth any effort.

      1. Spearchucker Jones

        Re: Google+

        I was in an elevator the other day. This guy gets in and I ask where he's going. He says "Google+". The doors open, and a tumbleweed blows in.

      2. kb
        Thumb Down

        Re: Google+

        Ditto, on Google+, never use it. Everybody I know is on FB, so what would I need G+ for?

  2. I'm Brian and so's my wife

    That scraping sound...

    ... I can't work out if it's the bottom of a barrel or deckchairs being moved around

    1. Fred Flintstone Gold badge

      Re: That scraping sound...

      Why choose?

  3. Anonymous Coward
    Anonymous Coward

    At least the advertising on G+ seems to be vaguely elated to things rather than the completely random crap Facebook serves up (and Facebook ignores you when say you don't want to see adverts from a specific company).

    1. Anonymous Coward
      Anonymous Coward

      My biggest complaint about all of the social networks is the constant 'suggestions' stop pushing people towards me, I will find friends when I want to!

      But the ad thing is right, Facebook ads are very annoying and never relevant

    2. Anonymous Coward
      Anonymous Coward

      G+ has ads?!

      Actually, this is a semi-serious question - I've been on G+ since the early days and one of the really great things about it was the lack of ads and whatnot compared to FacePalm. Or, to put it another way, I didn't need to dick around endlessly with AdBlock Plus filters to clean up my G+ 'experience', again in stark contrast to Facebook.

      1. Anonymous Coward
        Anonymous Coward

        No ads here.

        I don't use a blanket ad-block and I don't see ads on G+ ( I only block sites that go overboard, or sites with fanboy/sensationalist reporting habits.), My stream is always VERY full with content (I have 3 or 4 active circles I participate in, relating to hobbies and work).

      2. Anal Leakage

        It's funny how many hoops I had to jump through to quell the tide of promoted Android marketing that arrived daily in my Google+ feed.... when I bothered to check it.

  4. Anonymous Coward
    Anonymous Coward

    Facebook has ads?

    To be honest, I never noticed the ads, but that's because years of prior Internet use already led to making Ad blocking a more or less default part of my Internet "experience" (the crappy marketing term for "use").

    Whatever money FB and Google make on ads, it's highly unlikely to be by me..

    1. PaulR79

      Re: Facebook has ads?

      I don't see ads but even from my very light use of Forkbork I know that they force "suggestions" into your feed which could be products that friends like or some random and blatant advert that you can't just block. If you try then you kill the entire feed which may not be a bad thing overall but I think you see my point.

    2. Grikath

      Re: Facebook has ads?

      Or, like any jaded Netizen, you simply ignore/mentalblock the ads and instead concentrate on the stuff you want to see. YMMV, but euro rules regarding advertising and privacy makes for a rather tame Facebook "experience" compared to some other parts of the globe, so it isn't that bad.

      It's not like they use a plethora of flashy over/under/in/popups like quite a few other legitimate *non-porn* sites seem to like to employ.

      1. Fred Flintstone Gold badge

        Re. flashy over/under/in/popups

        It's not like they use a plethora of flashy over/under/in/popups

        .. which I have also been filtering for a while - haven't been pestered by one of those for *years*. Heck, that's so old most modern browsers have that protection not only built in, but even enabled by default..

  5. Anonymous Coward
    Anonymous Coward

    What's this "ad" stuff people keep talking about?

    The web has no ads.

    -- sent from my Ghostery enabled browser

    1. DN4

      Re: What's this "ad" stuff people keep talking about?

      > The web has no ads.

      What is your post then?

      1. An(other) Droid

        Re: What's this "ad" stuff people keep talking about?

        > The web has no ads.

        > What is your post then?

        A recommendation.

        1. Graham Dawson Silver badge

          Re: What's this "ad" stuff people keep talking about?

          You realise that an advert is a paid-for recommendation, yes?

          Anyway, not that it matters. Usually word of mouth is easier to assess for quality, whilst paid-for ads are more likely to be something I don't want.

  6. Tom 35


    Google+ social network of Never-Never Land.

  7. User McUser

    I think you misquoted Mr. Horowitz...

    "We don't have to make next week's payroll by jamming ads at users. But we do it anyway."

    Fixed it for you...

  8. Manny Bianco
    Big Brother

    Deleted my Google+ account yesterday

    Haven't used it in months.

    I'd delete my GMail account, too, but I think I used that address for a competition and I don't want to lose out...

  9. Jamie Kitson



  10. ratfox

    Ballmer sounds the same

    when he talks about Android and the iPhone.

  11. Michael Kean

    Deleted mine because...

    ... I use Picasa.

    If you have a Google+ account, you cannot sync photos to Picasa Web Albums as easily. Sure, you can still upload photos, but you have less options - a step backward in functionality.

  12. Wisteela

    Much better than Facebook

    No constant stream of game requests, and utter bollocks about 'Like and share if you agree', etc. Google+ attracts the more tech savvy/less twatty people.

  13. Henry Blackman

    Google+ is like one of those Chinese cities that are built, but have no residents, no business or commerce and are overgrown with weeds, but have great adverts (no pun intended) to draw people there, promising the utopia of the future. All along knowing when you do move in, if you do, it's a holiday home at best, and you're tracked and your data sold at every opportunity.

    1. Anonymous Coward
      Anonymous Coward

      Another idiot

      that went onto Google+ and sat their and waited for someone to add him to their circles. You do know that Facebook and Twitter would also seem empty if you just registered an account and did nothing else...

      I know it's fashionable amongst Facebook shareholders to pretend G+ is dead, however I can assure you it's most definitely not. You also don't get the twats there (yet), although as soon as David Beckham signs up, they will follow shortly afterwards.

  14. localzuk Silver badge

    Different demographics

    Facebook contains the MySpace crowd of old, plus silver surfers. Google+ contains a lot of IT people and related professionals. The stuff on there is a lot more focussed and less 'what I ate for breakfast'.

    Horses for courses really.

  15. Anonymous Coward

    Man Declares Competitor's Product "Thing of the Past."


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