Fenwick branch near Newcastle Upon Tyne
That'd be the concession in the Fewnick department store in the centre of Newcastle?
The administrator of Micro Anvika is continuing to trade the operation out of two stores on London's Tottenham Court Road - one of which will close within weeks - as it mulls over offers for the remnants of the retailer. Back in late September, management at the veteran retailer called in business advisory service and …
In the early 90s they were the place you could find new things. But by the late 90s and early 2000's you'd only bother if you needed something right now and didn't mind paying double the online price.
If you could wait 24 hours then why would you bother? You could never get the selection you could find at an online retailer, and the prices were huge. End of an era?
This post has been deleted by its author
Ramesh and Atul are doing the right thing in 'tipping their hats' and walking away. The Micro Anvika model (and they did lead the field for years), started to suffer badly back in 2007 and got worse. Sad in a way but another symptom of the relentless march of technology and its commerce.
I worked for MA for almost 12 years and I experienced the 'golden years' and then the slow decay toward internet buying. The company - unfortunately - basked in the glory days with uninformed (appreciative) customers needing our expertise (which he had) and margins that were huge - MA jumped on the Internet bandwagon way too late.. Customers became better informed, more aggressive with price matching and less needful of our service and knowledge. When I left Tottenham Court Rd (4 years ago) it was little better then a show room / meat market. Customers who were obviously buying elsewhere would still spend half and hour milking us for our expertise even saying up front that they'd ordered one on Amazon and just wanted to know more about the product.. That, of course, is business and fair enough but... Customers will soon HAVE to buy everything online as there will be few or no High St tech retailers left and - those that survive - will pay minimum wages and have the expertise levels of a chimp farm. The constant drive for better prices regardless of a retailer needing to make some profit will come home to roost and if people are happy with that.. Good luck..Everyone seems to feel sorry for the founders of the this company. At it's peak MA hired 250 motivated staff many of who had high levels of expertise. They have all lost their jobs while the owners are millionaires - spare a thought when you're next online shopping will you?