1024x768 as a "iPad2 mini" has to be the obvious route, allowing smaller price while remaining profitable and still a great display.
CANNIBAL! Apple's 7.85in iPad will EAT 9.7in iPad sales
Apple's much-rumoured 'iPad Mini' will eat into sales of the larger model, but it's still going to lead to a massive increase in sales of the platform - if Apple releases such a gadget at all. So says Andy Hargreaves of Pacific Crest, a US stockbroker. Hargreaves this week said he reckons that for every buyer who opts for a 7. …
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Wednesday 4th July 2012 08:08 GMT Geoff Campbell
I'm not so sure.
Without doing anything so tedious as actual calculations or looking up information, it strikes me that 1024x768 will result in a wider, shorter unit than previous 7" tablets, especially if the screen is 7.85" rather than 7".
Which means it probably won't have the one really useful attribute of the existing 7" tablets, the ability to slip into a jacket pocket. The existing 7" ones only just fit in most pockets I've tried, an extra half inch would stop that.
That would certainly stop me buying one.
Anyway, it's all bollocks until they are announced, so I guess we'll just have to wait and see.
GJC
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Tuesday 3rd July 2012 10:48 GMT Joerg
It would be Tim Cook big second mistake at Apple...
First Tim Cook big mistake was wasting Apple huge accumulated cash giving it to investors. He shouldn't have done that. He made Apple weaker and investors thieves ready to kill Apple at will.
A Mini-iPad IS NOT NEEDED ! It would be a huge mistake.
While maybe a 5" updated iPod with a pair of embedded analog sticks could make sense to completely annihilate expensive portable consoles. That would be a profitable product that Apple should pursue.
Also Apple has still not opened the iPod Nano to developers, not even the latest revision. That is another bad Apple mistake. They should let developers make apps for iPod Nano. Giving customers thousands of new apps, customizable alarm clocks and so on.
That is another area of improvement for Apple.
BUT an iPad Mini is a terrible mistake. Microsoft and Google give no real competition on tablets at all. Their products just suck.
Apple should just discount previous generation iPad more, like 40% less and that's it. No need for any iPad Mini. Who wants the latest model pays full price as always. Currently the iPad2 has been discounted only a few bucks by Apple. They should just discount it a lot more.
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Tuesday 3rd July 2012 11:36 GMT Anonymous Coward
Re: It would be Tim Cook big second mistake at Apple...
"Wow, this is amazing analysis! They should hire you and get you advising the board ASAP!"
My thoughts exactly. Forget about a 7" iPad and instead release an iPod with analogue sticks you say? Why hasn't Tim Cook hired this man already!? "lololol"
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Tuesday 3rd July 2012 11:17 GMT Dave 126
Re: It would be Tim Cook big second mistake at Apple...
There is something to be said for a device that will fit in a jacket pocket, car glove box or normal-sized handbag- some devices will, existing iPads won't.
Integrate joysticks? Why make the hardware bulkier for 80% users, just or the benefit of the rest who could use a Bluetooth HID option?
iPod Nano development? Yeah, the geek in me would like to see it talking to other devices (and I own no Apple), just as using an iPad as HID for a Mac applications seems to me (a commentard) a good idea... We all have little wish-lists of fantasy gadgets, but we don't always claim to know more than the CEO who hasn't given them to us.
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Tuesday 3rd July 2012 11:38 GMT Steve Davies 3
Re: It would be Tim Cook big second mistake at Apple...
Cutting the price of the iPad 2 to the levels you are suggesting would immetiately bring a whole new slew of lawsuits and Government investigations.
While the price is high there is room underneath for competitors. Ok, a good few of the maren't very good but there is still competition.
Cut the price and almost all of the competition will bite the dust.
Apple is very smart. By keeping their prices high they artificially restrict the size of their market. This keeps them under the Anti-Trust inquisitions radar.
Destroy the competition and the wolves woll only be too ready to pounce.
Doh! because this is only common sense.
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Tuesday 3rd July 2012 15:41 GMT Andrew James
Re: It would be Tim Cook big second mistake at Apple...
You could argue the other way, and say that the low end of the market has no decent competition from a decent product. Just because £400 android tablets pitch in against the iPad price point and dont sell many doesnt make the competion commission step in ... so why should the £200 android tablet not selling as many as a similarly priced iPad make any difference at all?
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Tuesday 3rd July 2012 10:59 GMT Pen-y-gors
...and stunningly precise predictions too
not just ...oooh, call it around thirty million or so but 35.2 million. Not, 35.3 or 35.1, and definitely not 34.9 or 35.6 million, but 35.2 million, give or take 0.05 million. The guy is a genius - move over Mystic Meg.
Can we please have a follow-up article in October 2013 and ask el Reg to interview him to see how accurate he was?
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Tuesday 3rd July 2012 16:11 GMT Joe 35
" thing that Apple don't make,"
"Hey, you know that thing that Apple don't make, yeah, well I want sales predictions for it."
So you don't think that before a company makes a new product they get sales predictions for it then?
Your position would be, presumably, they make stuff at random, then see how its selling?
I know Clive SInclair and Amstrad and lets face it even Apple (remember Lisa?) tried that in the early days, but they just don't do that kind of stuff any more as it didnt work (just like those products in fact )
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Tuesday 3rd July 2012 11:10 GMT the-it-slayer
Stop it El Reg!
Just type iPad mini into the El Reg search and you'll see a dedicated article every 1 in 3! Please, please, please. Let sites like MacRumors spil out the crap about the non-existant iPad mini. It's not going to happen and it will never happen. It won't ever be in Apple's interests to dilute their current iPad sales unless the Android bomb makes them desperate enough to chunk back some of the market. However, Jobs' declaration to not every produce a 7" tablet device will stand unless we all evolve with smaller hands.
All this spin is not going to get Apple to ever speak to you as bum-buddies.
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Tuesday 3rd July 2012 11:38 GMT Anonymous Coward
On the other hand
if Apple releases the rumoured iTV under the moniker iPad Maxi, then I estimate that 100% of those people who will buy it, will, and just about all of the people who won't, won't. I can categorically state that 100% of the don't-knows will or won't buy it, and 100% of the sales will be to purchasers. Many of the sales will be paid for with money, and most purchasers will receive the product in exchange. On the other, other hand, if Apple don't release the iPad Lord Humongous, none of the above will apply.
I can haz high-paid analyst job?
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Tuesday 3rd July 2012 19:21 GMT Jason Hindle
Re: Smaller iPad is entirely necessary.....
"No but a kindle is, it has the special screen and everything.
ipads are very comfortable for watching videos, browsing the internet and everything else they were designed for,"
Correct, but Apple also wants to sell lots of books so they will either bring out a dedicated ebook reader, just like a Kindle, or a smaller iPad. I'll leave you to guess which of those will happen.
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Tuesday 3rd July 2012 17:29 GMT Jurassic
Aliens attack!
"Apple's 7.85in iPad will EAT 9.7in iPad sales"
Wow! A non-existent, fictitious Apple product will eat into sales of the hot-selling iPad. Who knew???
Using the same lack of logic in forming an opinion: "Aliens will Attack New York City Tomorrow" (You heard it here first, folks. ;-))
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Tuesday 3rd July 2012 23:07 GMT homebase
I wonder if the Ipod Touch 5 or Iphone 5 with a bigger screen should be enough to replace the Ipad 7 inch. A 7 inch Ipad with 8GB of memory space limit the amount of downloading high resolution content. But a 8GB of memory space for the Ipod Touch 5 can download more content at lower resolution. Plus it fit better in the pocket and should be less expensive than a Ipad 7 inch.
I prefer a Ipod Touch 5 with a 5 inch screen then a Ipad 7 inch.