Lazy starbucks marketing

This topic was created by Caff .

[Caff]

Lazy starbucks marketing

This is causing quite a fuss here in Ireland, starbucks posted this message to its "Irish" twitter account

"Happy hour is on! Show us what makes you proud to be British for a chance to win. Don't forget to tag #MyFrappuccino bit.ly/JlXOcu"

Good analysis of it here.

http://sociable.co/business/to-be-fair-to-starbucks-they-were-just-being-lazy/

"The issue isn’t that the company mistakenly tweeted a message for its UK users to Ireland but that it has, since it set up its Irish account, always been posting UK messages to its Irish users. And this is just bad customer service."

[Anonymous Coward]

Perfidious Albion

Starbucks has tin ear, for sure. Maybe they were just trying to be inclusive ...