I'm sorry, but... really? Really? "Joyent"?
I don't know about you guys, but seeing company names like these doesn't make -me- happyent.
WTF? because there isn't one for barfing.
Joyent has built a sophisticated infrastructure cloud founded on the open-source Solaris environment with the hopes of taking on Amazon's EC2 – and now it has a big pile of cash with which to globalize that cloud. Joyent, which was founded in 2004 by David Young, the company's CEO, and Jason Hoffman, the company's CTO, and …
Lazily turning abstract nouns into verbs with the -ent suffix is more dated than hammer pants. If you have a marketing department to piss off, just be upfront about it.
"Joyent SmartOS"...why not "Nipplesplosively Spunkstack"? It has the same emotional heft, and people don't wince as much while saying it...
I think I'd rather wear hammer pants to work than work at a place with an -ent name. The same goes, to lesser degrees, for -sys, -ant, -int, -vis, and -soft. The last one mostly because I think it would be drab to work at a software company so softwarey that it has 'soft' in its name. Oh, and -arts. Might make an exception for LucasArts though.
'-com' is another good suffix to stay away from. Keeps you away from telecoms behemoths -and- low-rent internet retailers. Anyone know if .com is/was in Amazon's real company name? Not like they need the .com qualifier anyway - it's not like anyone's going to see that rainforest that got named after them and get all confused! Haha!
Biting the hand that feeds IT © 1998–2022