back to article AOL buys Pictela's HD content marketing platform

Ailing internet outfit AOL has flung some cash at advertising technology today, with the acquisition of Pictela. Financial terms of the ad deal, the first of its kind since AOL was divorced from parent company Time Warner, were kept secret. "We’ve taken one important step towards spotlighting quality ad content with Project …


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  1. Anonymous Coward
    Anonymous Coward

    AOL UK or USA

    It might be worthwhile qualifying to which AOL entity this article refers; the CarphoneWarehouse-owned AOL or the US AOL?

  2. Disco-Legend-Zeke

    A Match Made In...

    ...Bubbleville, the original Time/AOL was the perfect marriage of content and technology. Too bad it was ruined by culture clash.

    Let us hope this aquisition helps poor castoff AOL find a spot in the tubes.

  3. Nick Ryan Silver badge

    AOL still going?

    AOL still going? What do they actually *do* now?

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