
So much for all the greenwash
I do not want to even think of the chiller bill for North Carolina. They might as well put the servers in Sahara. So much for all the green wash PR being spread around.
Facebook has announced plans for a second custom-built data center, saying it will build a $450 million facility in western North Carolina, which is suddenly a big-name data-center hot bed. Apple and Google have already built high-profile data centers in the Great North State, which isn't really in the North. It's in the South …
North Carolina isn't in the north?
Next you'll be telling us that South Dakota isn't in the south, and West Virginia isn't in the west.
North Carolina temp and humidity is brutal for much of the year? Well, if your definition of "much of the year" means July and August and perhaps a bit of September, then perhaps yes; certainly not worse than, say, southern Italy or Greece. I'd hazard that the rest of the year it's really quite nice, based on my one or two forays there.
Social media megacorp Meta is the target of a class action suit which claims potentially thousands of medical details of hospital patients were shared with its Facebook brand.
The proposed class action [PDF], filed on Friday, centers on the use of Facebook Pixel, a tool for website marketing and analytics.
An anonymous hospital patient, named John Doe in court papers, is bringing the case — filed in the Northern District of California — alleging Facebook has received patient data from at least 664 hospital systems or medical providers, per the suit.
Judges in the UK have dismissed the majority of an appeal made by Facebook parent Meta to overturn a watchdog's decision to order the social media giant to sell Giphy for antitrust reasons.
Facebook acquired GIF-sharing biz Giphy in May 2020. But Blighty's Competition Markets Authority (CMA) wasn't happy with the $400 million deal, arguing it gave Mark Zuckerberg's empire way too much control over the distribution of a lot of GIFs. After the CMA launched an official probe investigating the acquisition last June, it ordered Meta to sell Giphy to prevent Facebook from potentially monopolizing access to the animated images.
Meta appealed the decision to the Competition Appeal Tribunal (CAT), arguing six grounds. All but one of them – known as Ground 4 – were dismissed by the tribunal's judges this week. And even then only one part of Ground 4 was upheld: the second element.
Opinion Consulting giant McKinsey & Company has been playing a round of MythBusters: Metaverse Edition.
Though its origins lie in the 1992 sci-fi novel Snow Crash, the metaverse has been heavily talked about in business circles as if it's a real thing over the last year or so, peaking with Facebook's Earth-shattering rebrand to Meta in October 2021.
The metaverse, in all but name, is already here and has been for some time in the realm of online video games. However, Meta CEO Mark Zuckerberg's vision of it is not.
Facebook parent Meta has settled a complaint brought by the US government, which alleged the internet giant's machine-learning algorithms broke the law by blocking certain users from seeing online real-estate adverts based on their nationality, race, religion, sex, and marital status.
Specifically, Meta violated America's Fair Housing Act, which protects people looking to buy or rent properties from discrimination, it was claimed; it is illegal for homeowners to refuse to sell or rent their houses or advertise homes to specific demographics, and to evict tenants based on their demographics.
This week, prosecutors sued Meta in New York City, alleging the mega-corp's algorithms discriminated against users on Facebook by unfairly targeting people with housing ads based on their "race, color, religion, sex, disability, familial status, and national origin."
Facebook owner Meta's pivot to the metaverse is drawing significant amounts of resources: not just billions in case, but time. The tech giant has demonstrated some prototype virtual-reality headsets that aren't close to shipping and highlight some of the challenges that must be overcome.
The metaverse is CEO Mark Zuckerberg's grand idea of connected virtual worlds in which people can interact, play, shop, and work. For instance, inhabitants will be able to create avatars to represent themselves, wearing clothes bought using actual money – with designer gear going for five figures.
Apropos of nothing, Meta COO Sheryl Sandberg is leaving the biz.
An ongoing phishing campaign targeting Facebook users may have already netted hundreds of millions of credentials and a claimed $59 million, and it's only getting bigger.
Identified by security researchers at phishing prevention company Pixm in late 2021, the campaign has only been running since the final quarter of last year, but has already proven incredibly successful. Just one landing page - out of around 400 Pixm found - got 2.7 million visitors in 2021, and has already tricked 8.5 million viewers into visiting it in 2022.
The flow of this phishing campaign isn't unique: Like many others targeting users on social media, the attack comes as a link sent via DM from a compromised account. That link performs a series of redirects, often through malvertising pages to rack up views and clicks, ultimately landing on a fake Facebook login page. That page, in turn, takes the victim to advert landing pages that generate additional revenue for the campaign's organizers.
The US datacenter construction boom may be faltering and the reasons are not difficult to predict. The same supply shortages, price hikes and a lack of labor that have characterized not-quite-post-pandemic life is a risk for DC builders, too.
Construction consultancy firm Turton Bond's Darren Flood authored the report making that argument. Flood said that the need for datacenters is stronger than ever, but that "COVID-19 variants, changing restrictions, constrained supply chains and strong demand create an unpredictable market."
All of this is hitting after the datacenter real estate market exploded into its own boom times, with unprecedented investments in suitable building sites.
Cambridge Analytica is back to haunt Mark Zuckerberg: Washington DC's Attorney General filed a lawsuit today directly accusing the Meta CEO of personal involvement in the abuses that led to the data-slurping scandal.
DC AG Karl Racine filed [PDF] the civil suit on Monday morning, saying his office's investigations found ample evidence Zuck could be held responsible for that 2018 cluster-fsck. For those who've put it out of mind, UK-based Cambridge Analytica harvested tens of millions of people's info via a third-party Facebook app, revealing a – at best – somewhat slipshod handling of netizens' privacy by the US tech giant.
That year, Racine sued Facebook, claiming the social network was well aware of the analytics firm's antics yet failed to do anything meaningful until the data harvesting was covered by mainstream media. Facebook repeatedly stymied document production attempts, Racine claimed, and the paperwork it eventually handed over painted a trail he said led directly to Zuck.
Nvidia exceeded market expectations and on Wednesday reported record first-quarter fiscal 2023 revenue of $8.29 billion, an increase of 46 percent from a year ago and eight percent from the previous quarter.
Nonetheless the GPU goliath's stock slipped by more than nine percent in after-hours trading amid remarks by CFO Colette Kress regarding the business's financial outlook, and plans to slow hiring and limit expenses. Nvidia stock subsequently recovered a little, and was trading down about seven percent at time of publication.
Kress said non-GAAP operating expenses in the three months to May 1 increased 35 percent from a year ago to $1.6 billion, and were "driven by employee growth, compensation-related costs and engineering development costs."
A bipartisan group of US lawmakers has proposed legislation that would likely force Alphabet's Google, Meta's Facebook, and Amazon to divest portions of their ad businesses.
The bill, called the Competition and Transparency in Digital Advertising Act (CTDA), was introduced on Thursday by Senator Mike Lee (R-UT), with the participation of Senators Amy Klobuchar (D-MN), Ted Cruz (R-TX), and Richard Blumenthal (D-CT).
The bill would prevent large ad companies from participating on different sides of the ad transaction chain. Large ad firms could operate supply-side brokers selling publisher ad space, demand-side brokers selling ads, or ad exchanges connecting buyers and sellers – but not more than one of these.
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