Adobe's faux pas
Adobe likes to say that 96% of all computers in the US have Flash installed. What it doesn’t say is that more than 60% of all smartphone web traffic, and 96% of all “Mobile Internet Device” (that’s a euphemism for “iPod touch”) traffic doesn’t run Flash at all.
Additionally, it’s not as if Adobe had created a great mobile Flash platform and Apple stomped all over it to be mean. Adobe didn’t have a mobile version of Flash that could even play Flash videos until Flash Lite 3 appeared, well after the release of the iPhone. Even then, that product couldn’t run most of the Flash content created for desktop PCs.
Adobe didn’t pass that hurdle until last summer, when it introduced an early version of Flash Player 10 for Android. But that version still doesn’t play back everything the PC version does. The latest 10.1 version for mobiles is supposed to do better, but it’s still in demo stages and requires a Cortex A8 class processor, meaning it only runs on Android or webOS devices from the last several months.
If Apple supported this, it could only run on the iPhone 3GS. So Adobe’s mobile strategy is actually just now emerging. Apple has been selling the iPhone for three full years now. There was no suitable version of Flash to sell, so Apple made its own plans.
To hear from the tech media people who feed from the Adobe propaganda machine like ducks being force fed for foie gras, you’d think Adobe has had a real mobile strategy all this time and Apple has just been playing the role of a conniving obstructionist.
The truth is that it’s Adobe’s fault there’s no Flash on the majority of mobiles, because the company was completely happy just misleading the world of pundits while talking instead of doing. Well it’s not 2007 anymore, it’s 2010, and that’s three years of work that everyone else has put into HTML5.
Adobe hasn’t done anything to earn the rights to cram the Internet back into the Flash box it likes to sit upon as it collects taxes from those creating content that only plays back via Adobe’s own players. Adobe never been on top of things in the mobile world, and the desktop version is not exactly doing all that much anymore either. As companies shift their resources from everything Flash to HTML5, Adobe’s desktop monopoly over interactive content will rapidly erode. It’s not Apple’s fault that’s happening, it’s Adobe’s. - source - Daniel Eran Dilger