Apple in Brazilian iPad shocker Apple has come a tad unstuck in Brazil over its omnipotent and paradigm-redefining iPad, because the name is already registered to a South Korean defibrillator manufacturer. The IPAD defibrillator CU Medical Systems' i-PAD NF1200 is a "semi-automated external defibrillator" distributed by Transform Tecnologia de Ponta, which …
I thought trademarks were only exclusive within an industry, where there might be confusion, not across the entire span of human endeavour.
So I could trademark Micro-Soft pillows without getting sued by the beast of redmond, but couldn't set up a software firm using that name unless I had very deep pockets and the desire for a fight.
Not sure why this requires a unique name in Brazil (and why not South Korea too?).
One is a piece of first aid equipment the other is a glorified PDA, and both have very different function and couldn't be easily mistaken.
If Apple feel they can't co-exist then they should pay out for the name as they came to the party late.
But really - is there any danger of confusion? Not more than once, surely :-)
A long time ago before the Apple iStore(tm), Apple sold the Macintosh Performa through it's dealer network.
El Reg readers who regularly read NSFW articles might also be familiar with a product on the market in the UK using the Performa name. I wonder if it offers protection from being screwed by Apple ?
Paris - OBVIOUSLY!
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