Something of the CGI about that
I'm not sure which is more suspicious: the not-quite-real trajectories or the mumbo jumbo countdown words.
In a bid to distract hacks from Intel's upcoming battle with the Federal Trade Commission, the chip giant's spin team have come up with a "funny" video of five Finnish employees firing themselves from cannons in a bid to play the Intel five-note jingle. Said staff were shot at a giant set if chimes, the impact of crania on …
Finnish is one of only two European languages that is not descended from the ancient Proto Indo-European tongue which ultimately produced Sanskrit, Greek, Latin, German, Celtic and English, amongst others. So it's hardly surprising that the numbers sound odd.
1 to 10 in Finnish: yksi kaksi kolme neljä viisi kuusi seitsemän kahdeksan yhdeksän kymmenen
Thanks for getting me all excited and then letting me down. In those few short seconds between clicking the link and the article page being rendered what was flashing through my mind was indeed very different to what the article actually tells.
Though I can't complain, It is after-all why I read El Reg - Tech news with an additional smut add-on (Or should I say strap on!)
There's more on Intel's site, looking at the behind the scenes clips and the rest of the content (Including a longer version of the launch)
After I'd finished laughing hysterically for a good 5 minutes and watching it a bunch of times I'd say it's real.
If not it's a fake with a level of skill that would be greater than firing 5 guys out of cannons.
http://www.intel.com/en_UK/CannonBells/index.htm
As for what it does to my opnionion of Intel:-
a) R&D is about risk taking.
b) Sometimes doing what others would think gets impressive results
c) Because of a+b Intel is wise to have and R&D team in Finland, but keep them away from explosives please.
d) I suppose after the precision needed to make processors for them this is child's play.
e) It's still a brown trousers event, and the level of confidence in what they have designed is impressive.
e) How the BLEEP did they get this project funded by Intel?
f) Whatever Intel paid to fund this non-core-business project was totally worth it.
g) Intel should not push their luck firing anymore employees, but these ones involved in this need a promotion. :-)
g) ARRRGH DA BELLS!
Only the Finns would have ago at that. Beautiful! Beer icon, naturally!
Of course, there's the World phone-throwing championships (http://www.savonlinnafestivals.com/en_index.htm)
World air-guitar championships
Yet more, Wife-carrying (http://en.wikipedia.org/wiki/Wife_carrying)
Finally, surströmming eating. (http://www.youtube.com/watch?v=iebNdCSqWmc). NSFA*
Actually, the last is something I almost bought in my supermarket at $10 today. Problem is, it smells like a cadaver, and the natural human reaction on smelling a cadaver is an intense fear-and-flight reflex. But for $10....cheaper terror than a roller-coaster...
What? You think Finland is boring??? ;-)
*Not Safe For Anywhere.
Remember the long-range skijump tube vid? Same idea. It's a vidoe effect. Nice, well done, but a vidplay none the less. Pity, I thought Intel had a good idea going there... next up, shoot some politicians through paper targets mounted in front of a solid concrete wall, perhaps? *evil grin*
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Greetings and Salutations....
and if anyone has a link to the outpost.com commercial that involved firing hamsters from a cannon at the hole in the "O", I would LOVE to have it again. That was a great piece of politically incorrect film that is worth watching.
regards
dave mundt
If you watch it a few times, see the small landing platform they have, no net behind in case one of the flyers misses the target, no padding on the cranes holding the 'bells', the unnatural flailing arm movements - mannequins, maybe? -, with no protection in front should a cannon miss the targets or malfunction, and the unnatural - theatrical - Finnglish accent of the presenter (No educated Finn talks like that. I know, I live there. Even the local drunks can pronounce better.
He sounds like he's doing a parody of the 'Swedish Chef' from the muppets. Brilliant).
Intel, Finland allowing the shooting of experienced and valued engineers from cannons? Gi's a break! We DO have Elf and Safety here too.
But, Kudos!! Nice video! Beautifully done! 10 points.