What?
"Rarely do we see a patent filing that makes us say, "I want that yesterday!" This one does."
We had it yesterday, take a look at Vista's (and Win7's) volume control - application specific, Internet Explorer/Firefox/Opera/Safari/Chrome - mute, WinAmp, full volume! Before you shoot me down - it may need the audio to start playing before it shows in the volume control - in which case it's crap, I don't know, I'm a Linux "fanboi". :-)
It is a good idea though, and a welcome one, but a patent for a volume control in a browser...? Pretty much all Flash video players have volume control ... in the browser - prior art? or a future law suit? I just don't like software patents.
Ultimately though, those of us who really don't want to be annoyed while browsing will install Firefox and noscript, and have a hosts file blocking ad sites.
Paris ... well ... I imagine she's better with the sound off too.