Better Place - Terrible Branding!
The infrastructure has always been the second most problematic hurdle faced by alernative power vehicles so to a certain extent it is good to see it finally being addressed. Ive never been comfortable with the poor reasoning behind the likes of Better Place to be honest; just like a fuel station this should be a service open for all. To operate restrictions is to screw yourself through lower usage, and using the mobile phone argument doesn't work as the connection and payment can be done in different ways.