Intel plays down Viiv entertainment PC brand

Intel appears to be de-emphasising its much-scorned Viiv brand, reducing the label from a tag designed to represent all-singing, all-dancing multimedia PCs, to a sub-brand of its Core 2 processor label. Late last week, it emerged that peripheral maker Buffalo had warned its customers that its kit would no longer off Intel's …

[Cedric]

Viiv = not only a bad brand, but bad software

Concretely, Viiv is a bunch of buggy bad software, completely redundant with Media Center, at least on Vista.

It is the first software to uninstall in order to use Media Center without having problem.