3 BBC stations (+ 2 AM talk stations)
Dear Mr "DAB radio sales taskforce",
If (and it's a big "if")...
... the shoddy DAB broadcast quality is a mere technicality that could be overcome and that DAB could broadcast everything at the wholly "good enough" FM standard...
...the signal becomes weak the sound wouldn't crumble into white noise and the audio were to remain vaguely listenable...
...manufacturers could install it into every car by default...
...the price of the hardware was at least half of what it is now...
...the design of the hardware could be vastly improved to develop beyond "retro", "woody", or "50s space-age" (smiles go to the Marshall Amp one though)...
...and the energy consumption of hardware could be reduced to match that of FM...
...*if* they could resolve those 6 *technical* issues, DAB is still left with *quality* issue.
It has the megre USP of having only 3 niche BBC stations (+ 2 AM talk stations) on offer. That's it: 6music/1Xtra/BBC7 - stations with a combined listening share of less than 1% according to RAJAR figures.
I'll generously add points for 5Live/TalkSport, as they're on AM and a very very few FM radios don't receive AM but we're still only around the 5% mark. Apart from that, BBC R1-R4 are on FM, so no points there. Remarkably the dire commercial chuff has perfectly adequate equivalents on FM and the are too stations yet people still listen, so i'll add another 5% to listener figures.
But those 3(+2) stations are all as "free" side offerings on on TV (Freeview/Virgin/Sky). And the internet.
And pausing and rewinding live radio iof very little use. Those are bloody minded enough to record DAB will use a DVB-T USB stick with their PC (and then pass out due to acronym-itis).
For those that want real choice beyond FM, Wi-Fi internet radios are an ever more sensible option for wireless households and will render DAB in the home a nonsense. Unfortunately that doesn't help revenue generation by way of the sale of radio spectrum though, does it?
Yet with all of the above being blindingly obvious, the government is still wondering why sales figures for radios are meagre when DAB only stations have only attracted a 10% or so market share thus far and a DAB radio is only of any use in a bedroom without digital TV or a kitchen.
All of the above is blindingly obvious and there's still the need for a taskforce?
Yours in disbelief,
W - a member of the small "6music in the bedroom" demographic.