KPMG's AI report becomes an accidental demo of AI hallucinations

KPMG's October 2025 report on the wonders of agentic AI has been accused of demonstrating one of the tech's less desirable talents: making things up. Research outfit GPTZero claims a forensic review of the Big Four firm's October 2025 report, "Total Experience: Redefining Excellence in the Age of Agentic AI," found that only …

[Will Godfrey]

That's a perfect report.

It revealed exactly how crap AI is.

[ecofeco]

Re: That's a perfect report.

I had to scroll this far down.

[Kraft]

The title of the report already confirms that the content is going to be major crap.

[Anonymous Coward]

Douglas who?

Am I the only person who is reminded of Douglas Adams' plotline about Wayforward Technologies first incarnation?

[MudFever]

Document Review?

WTF happened to proper project management and control?

Did no human supervise the minion 'writing' the report?

Did no human do a peer review of the work?

Due diligence anyone?

Nope, guess not. Jusy throw shit at the wall, and see what sticks.

[MachDiamond]

Re: Document Review?

"Due diligence anyone?"

This had to get out, but the week was full of "important" meetings so it was off-loaded to a new intern who did it with AI as they didn't really know what the company was all about yet. Somebody may have read the first couple of sentences and thought it was on par with most other babble and clicked the "publish" button before they needed to get to their next meeting.

[Jimjam3]

It’s a win win for KPMG, since most of the tripe they print is Bias BS designed to please the accountants.

[MrBanana]

I forwarded this to some friends with the subject "How stupid are they." It did not include a question mark.

[amanfromMars 1]

GIGO does not a Hero make, nor Untouchable Intangibles and Greater IntelAIgent Games Players

Are human administrative systems shamed and to blame for hallucinations in AI/LLMs ‽ Or are Alien Influences at Play ‽

[HandleBaz]

As expected of KPMG senpai

Having worked at this firm, in the tech division, this does not surprise me in the slightest.

Some Associate probably made this to fill his yearly publication KPI, and some idiot manager took it and ran with it.

And the now embarrassed Associate can't say they half assed it, because the manager has been showing it to Partners.

TLDR; the KPI's are the real problem here.

[AbeSapian]

Is AI Worth It?

It makes you question everything KPMG has touched. Once lost, trust is very difficult to recover.

It does, however, reinforce my opinion of the utter worthlessness of AI.

[MachDiamond]

Wish I could

It would have been great if papers I had to submit while at university could have been that sloppy citing references. It would have saved so much time.

AI is supposed to be replacing humans, why? How? I think the cabin in the woods that was "just in case" needs to get bumped up on the priority list. Maybe I'll share my Meshtastic address, maybe I won't.