Re: What a terrible name
Okay, but which company does have a wonderful naming scheme? And what exactly is wrong about naming things by numbers (re Windows 8 after Windows 7) anyway? Seems perfectly sensible to me - later on you criticise them for not following the correct number, which is it?
Let's see - Samsung: S, S2, S3, S4.
Apple: counted their operating systems by number too since the first one, except now when they've oddly switched to 0.1 counting because they want to stick with number "X" forever.
Intel: Pentium, Pentium 2, Pentium 3, ...
As for names, I don't see how Surface is any worse than any other names in use. It's still a damn sight more original than taking the generic term for the product like "phone", "app", "store", "TV", and then at best adding an "i", or perhaps not even that.
It is annoying when the numbers don't follow the correct order, but then the 5th iphone is actually the 6th, and HTC did the same thing with "HTC One".
(Maybe they should have called it "X Box Aleph One", if people liked X Box Infinity so much...)
"the best that these geniuses could come up with was calling it "The Windows Store User-Interface"
Citation needed? What I read said it was "Modern UI" or "Windows 8 UI".