But you'll get BOTH
"I'd rather have quality content I paid for than have advertising in my face all day"
You seem to forget that this is a Murdoch enterprise, therefore you'll have to pay a subscription AND get advertising in your face all day long.
Have a subscription/cover price meant that there are no ads in print versions of newspapers? Nope - newspapers only exist because of advertising.
Has a subscription-based system meant there's no advertising on Murdoch's satellite TV offerings? Nope, once again I think you'll find that it's the advertising that's really paying for it.
In fact, the satellite channels are about one third advertising to two thirds programming - much more than commercial terrestrial TV (ITV/Channel 4) ever had in their heyday. A good measure for this is a show like The Simpsons. On Sky 1 they managed to fit two episodes of the Simpons into a one-hour slot. In the same one-hour slot BBC 2 managed to fit THREE episodes.
Just goes to show what kind of a vile system Murdoch operates. With the BBC you pay your license fee, and because you paid you don't get advertised at (apart from on the 'Dave' and 'UKTV' channels which are owned/operated by the BBC), but with Sky you pay your exorbitant monthly fee for less content and STILL get advertised at - if not more than ever...
...so you're welcome to your pay-site for news, replete with twice as many adverts jumping up in front of the content you paid to read!